India B2C E-commerce Report 2019

18 December, 2019

E-Commerce Destinations

B2C e-commerce turnover is expected to reach more than $32 billion in 2019.

The India E-commerce report explores the details of the B2C e-commerce market in India, including connectivity, digital readiness, and device usage. The report also includes an interview with an expert from SAP, the software corporation.

 

Infrastructure & Logistics

India appears to be lacking in all e-commerce indices, including the Logistical Performance Index, the Ease of Doing Business Index, and the E-Government Development Index. Additionally, it appears Internet Inclusivity is a weak point, although India is improving in the internet penetration of the general population. Furthermore, the GDP is increasing with a steady growth rate.

 

E-commerce Landscape

In 2018, the distribution of online shoppers was predominantly male. With regards to consumer trends, half of online shoppers always check product reviews, a third of e-shoppers between 27-37 years old use mobile apps for online shopping, and most consumers buy ethical products.

If you want to learn more, download the India E-commerce Report. You’ll find additional information on market penetration, different payment methods during the festive season, and a general overview of the India e-commerce landscape.

Click me

 

Related Asendia Insights
29/07/2020

Should You Offer Free Shipping?

From Apple to DKNY and Adidas to Tiffany & Co., retailers are offering free shipping to entice customers around the world.

13/07/2020

France 2020: Ecommerce Country Report, published by RetailX in partnership…

In partnership with Asendia, RetailX has published the France 2020: Ecommerce Country Report. This report includes an in-depth analysis of one of…

24/06/2020

Planning for Difficult Shipments and Avoiding Risk

Many products pose problems for international shipments, and it can be difficult for retailers to stay on top of varying local customs regulations…